The Nightclub and Bar Show Brings Thousands to Las Vegas

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Close to 9,000 attendees learned from seminars, sampled new and existing brands of liquor, and checked out a variety of furniture, gimmicks, games, and foods at Questex‘s 35th annual Nightclub and Bar Show in Las Vegas on June 28 -30, 2021.










It had been a two year wait due to the pandemic, but the event, held at the  Las Vegas Convention Center was a great return. The three day gathering which brings nightclub, bar and restaurant professionals is managed by QuestexQuestex literature boasts that the company, “brings people together in the markets that help us live better longer and the technologies that enable experiences.” It also produces the VIBE ConferenceWorld Tea Conference & Expo, and daily content on

The gathering featured more than 31 exhibitors, 45 workshops and conference sessions designed to improve operations. This year’s show also included an interactive F&B Innovation Center, Sports Bar, experiential NxT area, offsite mixology trainings, keynote, an Employment Zone, Tea Bar, Food Festival, and co-location with World Tea Conference + Expo.

                                    THE RED CARPET

Photo by Dianne Davis


Attendees crowded the ropes for a close-up view of a number of well know celebrities and others who walked the red carpet prior to the official ribbon cutting.



The red carpet kicked off with CORE and Southern Smoke, the official charity partners of this year’s Nightclub & Bar Show each accepting a $12,500 check from Tim McLucas, Bar and Restaurant group vice president. Photo by Dianne Davis

Sheila Bennett and Gretchen James accepted the donation on behalf of CORE. A long-time charity partner with the Nightclub & Bar Show, and sister-show VIBE Conference, Children of Restaurant Employees (CORE) is a national nonprofit dedicated to serving food and beverage employees with children to provide financial relief when either the parent or their child faces a health crisis, injury, death, or natural disaster.

Kathryn Lott accepted on behalf of Southern Smoke, a first-time charity partner of the annual show.  The nonprofit assists food and beverage service employees and has successfully provided relief funds throughout all 50 states toward those battling health crisis, natural disasters, mental health, the COVID-19 pandemic and more.


Executive Chefs gathered for this photo opportunity   Photo by Dianne Davis


Rick Springfield (l) and Sammy Hagar were promoting Sammy’s Beach Bar Rum. Photo by Dianne Davis

Celebrities, honored guests, and chefs also graced the red carpet including, Sammy HagarRick Springfield, Morgan Heritage members Peter “Peetah” Morgan, Roy “Gramps” Morgan, and Memmalatel “Mr. Mojo” Morgan; E-40 and wife Tracy Stevens; NCBS Executive Council Members Mia Mastroianni and David Kaplan; Chef Pete Blohme aka “Panini Pete”; celebrity chef Brian Duffy; Food & Beverage Innovation Kitchen chefs Jennifer Behm-Lazzarni, Kayla Robison, Chad Rosenthal, Kevin Des Chenes, Monti Carlo, and Matt Varga; and Co-founder of The Spirits in Motion, Phil Wills.

David Kaplan, NCBS Executive Council Member, CEO & Co-owner of Death & Co and Gin & Luck Photo by Dianne Davis
Phil Wills, Co-founder of The Spirits in Motion Photo by Dianne Davis


Brian Duffy Celebrity Chef and owner of Duffified Experience Group Photo by Dianne Davis



































Chad Rosenthal, The Lucky Well Executive Chef  Photo by Dianne Davis
Chad Rosenthal, The Lucky Well Executive Chef Photo by Dianne Davis




Actress Jenny McCarthy founder of Blondies and Bubbles Beverages cut the ribbon officially opening the exhibits. Photo by Dianne Davis

The Expo Floor

Photo by Dianne Davis

The expo floor included booths promoting everything a bar, nightclub or restaurant owner might need. Of course there were a lot of spirit suppliers passing out samples. And a lot of folks anxious to do the sampling. Finance and security companies were also present. I was especially intrigued by the number of companies promoting environmentally friendly straws. A sign of the times.


Journalist Dianne Davis is often behind the camera, but this time she opted for a photo with  Peter “Peetah Morgan, Roy “Gramps” Morgan, and Memmalatel “Mr. Mojo” Morgan, members of the two time Grammy award winning band and Reggae Royalty, Heritage MorganMichael Politz, Founder,Executive Editor, and Publisher of Food and Beverage Magazine, their business partner, brought them in to  promote Island Vibes Rum.


Rapper E-40 was on hand representing Earl Stevens Selections.  Photo by Dianne Davis


Several food and beverage innovation chiefs prepared samples of a variety of dishes in a huge kitchen area sponsored by the Chefs Warehouse. Crowds lined up to sample the small bites.   Photo by Dianne Davis

Sammy Haggar Fireside Chat 

Fans were delighted to see Sammy Hagar at a special “Fireside Chat” Photo by Dianne Davis

We especially enjoyed attending a fireside chat with rocker and spirit celebrity Sammy Haggar. The “Red Rocker” gave an intimate look at his journey from from rock ‘n roll star to godfather of celebrity spirits and philanthropist. Sammy partners with Rick Springfield and also Guy Fieri in his ventures. He is again producing high end tequila as well as a variety of rums. He will be marketing a line of ready to drink rum drinks in the autumn of 2021. Sammy also announced his planned residency at The Strat in Las Vegas.( His first weekend was sold out in two hours.)


The first day of the exhibits ended with a massive food festival welcome party. Small bites of shrimp, chicken wings, fried chicken and more were provided by six food trucks. Of course a wide variety of alcoholic and non-alcoholic drinks were available.






Photo by Burt Davis



Sponsors of the Food Festival Welcome Party included Truly Hard Seltzer, Heineken, White Claw, PathSpot, Chaco Flaco, MixitFresh, Booze Cream, Silver Hawk Vineyards, and Think Twice



NHL’s Vegas Golden Knights’ Drumbots  Photo by Burt Davis

In true Vegas fashion, the NHL’s Vegas Golden Knights Drumbots welcomed attendees . As guests gathered, Tim McLucas thanked everyone for their participation in this year’s show and officially announced that the Nightclub & Bar Show would transition to Bar & Restaurant Expo beginning in 2022. The new name better reflects the focus of the Expo.

Next year’s event will take place from  March 21-23 in the Las Vegas Convention Center. If you are in the industry attendance is a must.


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